1997
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Launches the business just 135 days after winning the license -- setting a world record. |
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Becomes the fastest growing Romanian company -- four times more subscribers than forecast by year's end. |
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Introduces the Customer Relations Service first in Romania. |
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Launches roaming service in 14 countries -- reaching 81 countries on 5 continents by 2001. |
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Launches first prepaid service, CONNEX GO!, in November 1997 with a new "phone from the box" included in its package. |
1998
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Becomes EBITDA positive, just 14 months after commercial launch. |
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Launches Short Message Service (SMS) and offer smobile data and fax service. |
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Launches MyX clothing line with a spring collection. |
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Introduces sports marketing as an innovative way to actively support and sponsor sports in Romania. |
1999
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Reaches 88% population coverage. |
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Offers dial-up Internet and dedicated services through Xnet. |
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Launches the largest membership scheme in Eastern Europe with a loyalty card, CONNEXLAND, that includes 99 partners representing 198 brands in more than 500 points of sales. |
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Maintains its market leader position with a market share of 47% -- growth continues, reaching 53% in 2001. |
