Challenger brand
	3rd entrant on the Czech market
	Over 2 million customers in 5 years
	2004 revenue = $523 million USD (20% market revenue share)
	Highest ARPU in the Czech Republic (high value customer base)
	Key market segments: Go-getters & Small Business
	Focus on direct sales channel distribution strategy (innovative in the market, differentiated from competitors and enabled customer ownership)

From pesky start-up to well-established business on the Czech market, Oskar's quest to bring an improbable business case to life (and prove all the non-believers wrong) prevails due to the passion and imagination of the entire team. Our management team- brimming with overachievers- never stops challenging the status quo, and never takes no for an answer. In fact, it is this drive to differentiate Oskar from the competition that both defines and fuels our team.